Art Director @ 247LS

BMW USA

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JRC's Role: Art Director
Photographers: Ari Weiss, Jeremy Cohen, Karim Mustafa
Agency: 247 Laundry Service/Cycle Media
Client: BMW USA
Distribution: BMW brand social (USA)


Description: Autumn and holiday season ad hoc campaign for the X series. This was an agile campaign that required hybrid coordination of influencer content creation as well as agency-produced. We shot on location in New Rochelle, NY. 


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